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Is North Carolina Prepared for Its Aging Population?
North Carolina’s 65+ population is projected to grow by 50% and the 85+ population by 114% between 2021 and 2041. Yet, reports highlight...
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𝐖𝐡𝐚𝐭 𝐃𝐨 𝐇𝐨𝐦𝐞𝐛𝐮𝐲𝐞𝐫𝐬 𝐖𝐚𝐧𝐭 𝐢𝐧 𝟐𝟎𝟐𝟒? 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐟𝐨𝐫 𝐁𝐮𝐢𝐥𝐝𝐞𝐫𝐬 𝐟𝐫𝐨𝐦 𝐍𝐀𝐑’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐒𝐭𝐮𝐝𝐲
The National Association of REALTORS® (NAR) 2024 report highlights evolving trends in homebuyer preferences, offering valuable takeaways...
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𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐀𝐩𝐚𝐫𝐭𝐦𝐞𝐧𝐭 𝐃𝐞𝐦𝐚𝐧𝐝 𝐢𝐧 𝐂𝐡𝐚𝐫𝐥𝐨𝐭𝐭𝐞 𝐌𝐞𝐭𝐫𝐨: 𝐊𝐞𝐲 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐟𝐨𝐫 𝐎𝐩𝐞𝐫𝐚𝐭𝐨𝐫𝐬
Recent search trend data for "Apartment" in the Charlotte Metro area, sourced from Google Trends, offers a wealth of insights for...
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Housing Trends: It’s all about that space. Or at least how you utilize it.
Most of my clients are aware that home sizes have been getting smaller to address affordability issues. That’s the case in our markets in...
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Features Baby Boomers are Looking for in Communities and New Homes.
If you’re building homes aimed at attracting Baby Boomers, here is some research on community & home features they want, and don’t want....
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4 Social Media Mistakes Real Estate Marketers Should Avoid
4 Social Media Mistakes Real Estate Marketers Should Avoid
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10 Key Components of a Marketing Plan
It's almost the end of the year and hopefully you've already begun to plan for 2020 and begun your marketing plan. If not, here are 10...
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Using Video in Real Estate Marketing
Recently I met with a Division President for a local building company and we began to discuss marketing. He asked me what I thought about...
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What is valuable to your customer?
When I speak with leaders in the real estate industry about their current challenges, many will start with rising costs, increased...
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Assessing Land Opportunity Using Consumer Data
Recently I watched a news report on Newsy about the Opportunity Atlas. The Opportunity Atlas is “an initial release of social mobility...
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Personalizing Content to Connect with your Consumers
With so much digital content out there, it’s becoming vitally important to personalize content in order to connect with consumers and...
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How to be Successful in a Highly Competitive Submarket
Highlighiting Apex, a Submarket of Raleigh MSA As Parade of Homes kicks off, I thought I’d check out one of the more active submarkets in...
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